April 12, 2006
Contact: Gordon Ovenshine:
FOCUS OF APRIL 27 LECTURE AT
HISTORIAN WILLIAM STRAUSS
SLIPPERY ROCK, Pa
– “Millennials and the Pop Culture” is the
title of an April 27 lecture at Slippery Rock University by William
Strauss, author of 10 books and a leading authority on American
generations. His appearance is part of Kaleidoscope, SRU’s
April 19-30 arts festival.
The free event
begins at 7 p.m. in Swope Recital Hall.
Strauss will describe what he sees
as the trend toward optimism and focus in young adult behavior,
covering teamwork, safety, long-term planning and
neo-traditionalism. The Millennial Generation describes those born
between 1977 and 1995.
Strauss has advised numerous
public and private organizations about generational trends,
including MTV, Nickelodeon, Paramount Pictures, Hearst Magazines,
Time Inc., Pepsi, Disney Imagineering, Procter & Gamble, the
Ford Motor Co. national college and graduate school admissions
organization and the U.S. armed forces.
He has written 10
books—eight about American history and society, and two about
political humor—with three co-authors. He has coauthored
several books on generations with Neil Howe, all bestsellers widely
used by businesses, colleges, government agencies and political
leaders of both parties.
Their first book
“Generations” (Morrow, 1991) is a history of
America told as a sequence of generational biographies. Among
Strauss's other generations book “13th Gen”
(Vintage, 1993) remains the top selling, non-fiction book on young
adults. Strauss and Howe recently released “Millennials and
the Pop Culture.”
Strauss has combined a career as a
writer/historian with a separate career in theater. He is
co-founder and director of Capitol Steps, a professional satirical
troupe that performed at SRU earlier this month.
#PN, PR, PgN