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 Enhanced Rock Dollars program records robust launch 



September 13, 2007
Contact: K.E. Schwab

Enhanced Rock Dollars program records robust launch

SLIPPERY ROCK, Pa. - If the first eight days are any indication, Slippery Rock University students, faculty and staff are giving the new Rock Dollars program a big "thumbs up."

            Rock Dollars is a declining balance program the University has operated for years. Users deposit money in an account and then draw against the balance to purchase goods and services. Using Rock Dollars eliminates the need to carry cash, a feature today's tech-savvy students say fits their lifestyle. 

            Working with Heartland Payment Systems, SRU expanded the program this year to allow the use of Rock Dollars both on and off campus via the campus ID card or a contactless chip that can be attached to a cell phone. 

            "In the first eight days of the program, we processed just under $100,000 in Rock Dollars sales and around 9,200 transactions at merchants (on and off campus). Our biggest day thus far was 1,347 transactions," said Barry Welsch of Heartland Payment Systems who headed up the project implementation. "The transaction volumes have been growing, and we expect them to grow even faster as more merchants come on line."

            On campus Rock Dollars may be used at the bookstore, dining halls, vending machines, resident laundry services and library copy machines. Off-campus merchants accepting Rock Dollars include: Luigi's Restaurant; B&J Coney Island; North Country Brewery; Subway of Slippery Rock; Ya Ya Nails; Domino's Pizza - Slippery Rock; Giant Eagle; Ginger Hill; Fox's Pizza Den; The Hair Studio; Slippery Rock Sportswear; En Lai Chinese Buffet; Sheetz - Slippery Rock; Tattoo U. Body Art Studio; Coffaro's Pizza Inc.; R&S Sevins Tire Service; Keights Koffee and Allied Dental Group. Vendors in the process of adding the program include: Rite Aid - Slippery Rock; Brickhouse Restaurant - Butler; and Campadres Mexican Restaurant.

Slippery Rock University is Pennsylvania's premier public residential university. Slippery Rock University provides students with a comprehensive learning experience that intentionally combines academic instruction with enhanced educational and learning opportunities that make a positive difference in their lives.



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