Gias and Serapiglia to present paper at SMA conference


Oct. 15, 2020

Shahriar Gias, a Slippery Rock University associate professor of management and marketing, and Bella Serapiglia, a senior marketing major from Clairton, will co-present a paper at the Society for Marketing Advances 2020 national conference.

Gias and Serapiglia will present a joint paper titled "Exploring Cost Effective ways of Sales Training.” The SMA conference, attended by marketing educators and professionals throughout the U.S. and abroad, will be conducted virtually Nov. 6.